RAFAEL PARRATORO

Op Art
Augmented Reality Art
Virtual Reality
AR Books
Public Art Installations

Rafael Parratoro, known as PARRATORO, is an Argentine-Venezuelan artist (Caracas, 1977) whose work stands out in the fields of kinetic and optical art, pioneering the integration of augmented reality and 3D technology into fine art.

PARRATORO’s artistic practice merges digital and physical mediums, creating interactive and dynamic pieces that invite viewers to engage directly with movement, geometry, and light. Educated in hydraulic engineering at the Central University of Venezuela, he combines mathematical precision with aesthetic experimentation to explore perception and form.

​

His artworks have been exhibited internationally  including in Argentina, Chile, Mexico, the United States, Germany, China, and Italy  and are recognized for his unique mastery of the moiré technique. Unlike other kinetic artists, PARRATORO is the only artist to create defined geometric forms solely through the moiré effect itself, using the interference patterns not merely as texture or illusion, but as a drawing tool that gives structure and meaning to the image.

​

Major Projects and Collaborations

​

• Google Maps Platform Awards (2025), Google commissioned PARRATORO to design and create the Google Maps Platform Awards, a series of sculptural trophies that fuse kinetic abstraction, resin, and light. The project bridged art and technology to celebrate innovation on a global scale.

​

• POP AR (2025). His interactive art book POP AR merges printed geometry with augmented reality, allowing each artwork to float in real space when viewed through a phone. Successfully funded on Kickstarter, where it received the “Project We Love” badge, it is now distributed in 20 countries.

​

• Mapping Intervention on the Obelisk of Buenos Aires.  A large-scale projection commemorating the 30th anniversary of the Garrahan Hospital, transforming the city’s most iconic monument into a kinetic experience.

​

• Lollapalooza Argentina. A series of installations blending sound, light, and optical illusion, expanding kinetic art into the realm of live cultural experience.

​

• US Embassy Mapping LGBT Week at Palacio Bosch.  A work exploring inclusion and dialogue through kinetic visual symbolism.

​

• Exhibition at FOLA, Buenos Aires. Sonata de Cruces Posibles integrated augmented reality into photography, blurring the boundary between static image and motion.

​

• Kinetic Watch for Dedegumo Kyoto. A handcrafted kinetic timepiece designed in collaboration with the Japanese brand Dedegumo, merging art, engineering, and precision design.